Brand Stories

Established in 1939 by the Parle Products company in India, Parle-G quickly became a household name. It gained immense popularity due to its affordable price, high-quality ingredients, and delicious taste. Parle-G’s biscuits became a staple in Indian households, offering a convenient and tasty snack option for people of all ages.

Over the years, Parle-G has consistently maintained its position as a market leader, capturing a significant share of the biscuit market in India. Parle-G’s journey exemplifies its ability to establish a strong emotional connection with consumers, making it one of the most loved and trusted biscuit brands in India.